Beliefnet had a major partnership with ABC News and Peter Jennings. Beliefnet provided reporting and advice about religion coverage and got on air exposure in return. We also provided website support for several of their specials (i.e.Search for jesus). We did joint polling with them as well. We created the ‘belief watch’ page for Newsweek. [...]

I do like the consumer protection frame in many cases. Talking about the benefits of journalism to “democracy” is too vague. Of course consumer protection only covers a small fraction of what good accountability journalism does but it’s a part that should be well understood by residents. Could expand it to say it protects consumers [...]

In my experience at Beliefnet, collaborations with big media companies were valuable — but always indirectly. We partnered with ABCNews and Peter Jennings, for instance. It brought us a little bit of traffic but not much. What it did do, though, was enable us to class up our brand and improve the quality of our [...]

“Content is NOT king; it is queen. The point is that community building is king” . I love that — and agree

I’m curious how online community is working these days. I dont mean user generated content, or readers commenting on content — but users interacting with each other. In the olden days, this was done primarily through message boards but Facebook and Twitter have somewhat sucked the life out of some of the traditional communities. But [...]