Tiffany Shackelford active 2 months, 2 weeks ago
Executive Director at Association of Alternative Newsmedia. Interested in monetizing smart, progressive news. Joined AAN in late 2010 after various stints in foundations, nonprofits, news and technology.
Areas of Expertise: Business, Marketing/Sales/PR, Technologist, News/Publishing
Looking for: Advertising Methods, Collaboration Partners, Ways to Increase Revenue, Ideas to Optimize Content, Technology Resources
Recent Tweets from
LIsa and Patrick – thank you so much for this opportunity. A final note- I’m thrilled for the future of altweeklies — the return to all things local is really exciting for us–and a trend I think we will be able to take advantage of in ways no other media organizations can. And, we have [...]
Many of the altweeklies are looking into bundled offerings and additional innovations. The East bay Express has a great new program – a business directory/self-publishing website for local business. They also have a pop-up boutique featuring local art and clothing. And, lest we forget that altweeklies do events better than anyone. SXSW came out of [...]
I think they will continue to have some print–we find that there is still a strong desire for that newsprint on the fingertips with coffee. And, it differs from market to market. In some cities like Syracuse and Colorado Springs, print circulation has actually gone up in the last year. With that said, Altweeklies fundamentally [...]
Altweeklies are one of the few outlets that still actively reports on arts, culture and local civic activity. So, our members are keenly aware and absolutely involved with local groups, often partnering with them to do events. But, there is a wall between editorial content and what we are reporting on so the local organizations [...]
Tiffany Shackelford commented on http://www.journalismaccelerator.com/resources/altweeklies-content-exchange/ 2 months, 3 weeks ago · View
Many of the altweeklies are looking into bundled offerings and additional innovations. The East Bay Express has a great new program – a business directory/self-publishing website for local business. They also have a pop-up boutique featuring local art and clothing. And, lest we forget that altweeklies do events better than anyone. SXSW came out of The Austin Chronicle, and there are other great events across North America including NXNE and MusicNW. Finally, some members are doing great apps and specialty sites that cater to tourists who want to know the coolest things to do in the city. Check out BurlApp from 7 Days.